IMC’s Summer Shows to Build on Winter Show Successes
The positive momentum of IMC’s Winter 2022 Atlanta Market and Las Vegas Market is carrying through the Summer 2022 editions. The continued high demand for gift and décor product coupled with increased comfort in traveling means we should expect more brands and more buyers this summer. Additionally, the market moments that attendees love — seminars, cooking demonstrations, parties and more — are coming back in full force.
IMC hasn’t slowed down its improvements to its market and its buildings during the pandemic. In Atlanta, the multi-year Atlanta NEXT initiative has yielded a reorganized, easy-to-shop marketplace that encourages exploration for gift and home décor buyers. Retailers may find their favorite brands in a new location, positioned alongside complementary product. IMC has made major updates to the arrival experience in Building 1 and the multi-year lobby renovation project is nearly done with the final phase to be completed in Winter 2023.
The Las Vegas Market experience has been transformed in the past two years with the opening of the new Expo at World Market Center Las Vegas. The 315,000+ square foot facility brings Las Vegas Market’s temporary collections from the Pavilions to the market’s entrance. Connectivity with Building C creates a cohesive experience that encourages buyers to shop both showrooms and temporary exhibits. Additionally, a new central registration area is in the Expo.
Juniper Market Kicks Off a New Era
The launch of the JuniperMarket, a new B2B ecommerce marketplace powered by IMC, also has jumpstarted a new era for wholesale buying. JuniperMarket allows retailers to buy — anytime and everywhere — while maintaining the important rep relationships they build at market. Buyers can use in-person and digital discovery in tandem to source must-have products for their stores.
Launched in January 2022, JuniperMarket, a new B2B ecommerce marketplace powered by IMC, has 1,500+ brands with 3 million SKUs signed on to participate. The participating brands, of which 50% are home and 40% are gift, offer buyers tremendous breadth and selection in one place. The first-ever JuniperMarket sales event is taking place this Spring with plans for more events throughout the year. Additionally, Juniper has launched JuniperCredit, offering net 60 terms and up-to $250,000 in credit for buyers and flexible payout options for seller.
Attendees will see a big Juniper presence at the markets with JuniperMarket “Experience Centers” allowing buyers to engage with and register for the new digital marketplace. JuniperCommerce will also host showrooms where suppliers can learn more about the suite of sales and marketing tools.
IMC Acquires Dough to Support Women-Owned Businesses
IMC’s January 2022 acquisition of Dough, an ecommerce platform focused on empowering women-owned businesses, is the first in a series of initiatives designed to emphasize and support values-based commerce and bring new voices and perspectives to the IMC community of brands. Buyers can explore select women-owned brands in pavilions at Atlanta Market and Las Vegas Market this summer and now on JuniperMarket. Dough co-founder and CEO Vanessa Bruce has joined IMC in a newly created role of VP of Social Impact.
Speakers and Features
Atlanta Market and Las Vegas Market will offer a full roster of seminars and events focused on trend direction and business strategies from top presenters. In Atlanta, highlights include the celebrated JURA Demonstration Kitchen, which will feature top chefs teaching live cooking classes. Las Vegas Market will present a full slate of at-market educational sessions, including two proprietary trend programs, FIRST LOOK and Ahead of the Curve.
Buyers can expect the events and amenities that they love at Atlanta Market and Las Vegas Market this summer, including photo ops, industry celebrations, and other onsite amenities. See details about the expansion of Atlanta Market Temporary Exhibits here https://smart-retailer.com/atlanta-market-temporary-exhibits-expand
Trending Product Categories
Atlanta Market and Las Vegas Market both offer a depth and breadth of established brands as well as innovative newcomers presented in permanent showrooms and temporary exhibits. Of note for Summer 2022 is growth in a few key areas including Gourmet Housewares and Tabletop as well as an emphasis on values-based brands across categories.
Atlanta Market offers some 8,000+ resources in children’s/juvenile, made in America, gift, tabletop and entertaining, home décor, gourmet foods, holiday/seasonal, gardens/outdoor/patio, paper/stationery, personal care/spa products, and apparel and accessories. Across 29 floors in the three connected buildings, it features 300+ home décor showrooms and 700+ gift showrooms, including the largest collection of seasonal and holiday product in the country. It features the largest temporary exhibits of the summer with some 3,000+ brands on 10 floors in three buildings.
Las Vegas Market features thousands of resources with hundreds of lines across all furniture, gift, and home décor categories as the only opportunity for crossover buying in these key categories this summer. Across 39 floors in four connected buildings, it features 600+ permanent showrooms complemented by 200+ temporary exhibitors. The new, state-of-the-art EXPO at World Market Las Vegas houses six temporary categories: Design, Gift, Handmade, Home, Immediate Delivery (Cash & Carry), and Luxe with Furniture temporary exhibits in Building B.
Atlanta Market’s offers trend information in the Atlanta Market Magazine, as well as through social media presented through its at-market influencer trend identification program.
Las Vegas Market’s proprietary FIRST LOOK forecast showcases trends through the lens of market exhibitors via programming, vignettes, a guidebook, and more. At-Market, retailers and designers will take over the Market’s social media accounts to post favorite finds as Market Pros. For more details about Las Vegas Market’s Summer FIRST LOOK trends, visit https://smart-retailer.com/three-new-first-look-trends-for-summer-2022-las-vegas-market
Both markets will present IMC’s Market Snapshot with top new product leading up to the markets showcased on their social media accounts (@AmericasMartATL and @LasVegasMarket). Attendees are invited to vote for People’s Choice winners just before market, revealing the products that are most popular with our audiences.
• July 12–18, 2022
• Temporaries: July 13–17
• Atlanta, GA, AmericasMart Atlanta
• Follow us @AmericasMartATL on Facebook & Twitter and on Instagram #ATLMKT
• Atlanta Market is the industry’s premier gift, décor, and lifestyle market, housing the nation’s largest gift product mix complemented by a broad selection of home décor.
• The AmericasMart campus is easily accessible from Hartsfield-Jackson Atlanta International Airport via shuttles and MARTA rapid transit. More than 11,000 hotel rooms are within walking distance of the campus.
Las Vegas Winter Market
• July 24–28, 2022
• Las Vegas, NV, World Market Center Las Vegas
• Follow us @lasvegasmarket on Facebook & Twitter and on Instagram #lvmkt
• Las Vegas Market is the leading home furnishings and gift market in the western U.S., presenting thousands of furniture, home décor, and gift resources in an unrivaled market destination. Las Vegas Market’s diverse product offerings allow for cross-category commerce among these industries.
• Las Vegas Market is a compelling market destination in one of the most exciting, accessible, and affordable cities in the country. All attendees will have access to local, “off-the-Strip” benefits, such as quality, affordable hotels that are close to World Market Center Las Vegas.