Goodbye to Generational Marketing?
Generational marketing has long been a staple of effective targeted marketing campaigns, is it doing more harm than good?
Read Moreby Smart Retailer | Business, Business Briefs |
Generational marketing has long been a staple of effective targeted marketing campaigns, is it doing more harm than good?
Read Moreby Smart Retailer | Business |
There are lots of steps involved in hiring new employees. Whether part time or full time, there are many things to consider.
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This past year has not been my strongest fiscally or operationally. Do you have any insight to help make the year ahead more profitable?
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Americans love their dogs — and they often love to bring them along, so a pet-friendly approach can be a boost to a business district.
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Have you ever wondered how some stores tend to have multiple units per purchase while others tend to process mostly single units per transaction?
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These mirrors in a Kentucky store support different shopping opportunities. PHOTOS COURTESY OF...
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The No. 1 job of a business owner is to run a great business. They must take full advantage of opportunities in their own community.
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Independent retailers throughout the country say inflation, interest rates, and an upcoming presidential election are affecting sales at their stores.
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