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August/September 2025
PRODUCT FOCUS
NEW & NOTEWORTHY:
12 New to You
Discover some of the latest trends to place on your shop’s shelves.
TREND WATCH:
16 Candles & Scents
Find new scents to feature in your store that will keep customers coming back for more.
20 Home Decor
Show shoppers how to transition to holidays and seasons with these items.
24 Cooking & Kitchen
Provide inspiration for everyday meals, entertainment, and special occasions.
28 Garden & Outdoor Living
Grow this product category by adding some of this merchandise to your garden displays.
BUSINESS SENSE
32 Five Ways Store Lose Customers
Follow these tips from a retail expert to keep your shoppers happy and increase customer loyalty.
36 Business Briefs
Bookstores enjoy a renaissance; new social media platform features are meant to boost engagement; tips for conducting an effective stay interview; handwriting can be good for business; ai is still proving itself to small businesses.
DISPLAY & DESIGN
40 Feeling Stuck?
Discover your next great display idea by remaining open to inspiration wherever you go.
RETAILER SPOTLIGHT:
43 The Farmer’s Daughter
In the heart of the Black Hills, Lorena and Rick Freis believe in treating every customer who visits their gift shop like a friend. They are the owners of The Farmer’s Daughter in Hill City, South Dakota. Located just 13 miles from Mt. Rushmore, the gift shop carries yard art, home décor, gifts, fabric, and notions. Their unique items make people laugh.
IN EVERY ISSUE
Editor’s Note
10 Welcome Exchange
47 Trade Show Calendar
50 Advertiser Index
ON THE COVER:
Second Nature by Hand creates quality, one-of-a-kind products. Our products contain a story, a soul, a moment of history. Working with reclaimed materials on selected pieces allows us to offer our customers a fleeting treasure that is only available for as long as our limited supply of raw materials lasts. View our home décor, soft goods, and gifts at www.secondnaturebyhand.com.Smart Retailer readers get 10% off!
