The digital magazine can be seen only by subscribers who are logged in.
Have a website login already? Log in and start reading now.
Never created a website login before? Find your Customer Number (it’s on your mailing label) and look for First Time Registration top-right after clicking the link above.
Still have questions? Contact us here.

Smart Retailer March/April 2022
Table of Contents


10 Spring Into Summer
Find gifts and décor that celebrates the arrival of spring, warm weather, and upcoming fun summer activities.

12 Candles & Scents
These candles and scented products are sure to delight customers for gift-giving or brightening up their own homes.

18 Children & Babies
Regardless of the economy, kids are always at the top of the shopping priority list, making this a favorite sales category.

24 Patriotic & Made in USA
Find great products to help shoppers celebrate Memorial Day and the Fourth of July, as well as quality goods made right here in America.

30 Wholesale Cash & Carry Warehouses: A Fast, Convenient Way to Stock Your Shelves
With the supply chain bottleneck and rising shipping costs continuing to burden storeowners, cash & carry warehouses have become increasingly popular because they help offset these two major issues and offer many other benefits as well.

42 Succession Planning: Preparing to Sell Your Business, Part 1
Every storeowner will eventually need to decide what to do with their business, whether to close it, sell it outside the family, or pass it along to family members. Learn the important first steps for effective preparation.

48 Business Briefs:
Fill in supply chains’ missing links; trend-watching for Main Street businesses; a place for everything — and nice-looking, too; SBA guide: hiring people with disabilities; buy local — all year long.

52 Create Positive First Impressions That Last
If a picture is worth a thousand words, consider the impact that carefully planned and coordinated visual merchandising makes on customers. Learn the secrets of creating a pleasant and memorable shopping experience.

56 Nature’s Country Cupboard
Nancy Krzemen and her daughter, Theresa, filled a niche in South Haven, Michigan, when they opened the first health food store in town in 1988. Since then, competition from chain stores has led them to evolve and diversify. Their shop now also sells home décor and gifts, locally made products, and much more, making them a beloved store that’s endured for three generations.

The Vintage Pearl features meaningful and heartfelt designs, inspired for all occasions, that will tug at any woman’s heartstrings. Each necklace is handcrafted and shipped from our studio in Tulsa, Oklahoma.