Why Every Gift Shop Owner Needs To Be an Expert on Google Business Profiles
Gift shop owners, and all small business owners, have no choice but to know how to manage their...
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Marketing
Choosing Colors and Branding for Your Gift Shop
Selecting the right colors for your brand is critical to reinforcing your store’s image. Once...
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5 Small Business Social Media Tips
Tips for Ensuring Your Social Media Content Reaches Your Audience Small business social media tips...
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How to Respond When Customers Complain Online
Complaining customers can amplify their voices online. But importantly, you can use those same...
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2022 Marketing Calendar for Gift Shops by Flora Delaney
Small Business 2022 Marketing Calendar Updated for 2022 Do you ever get tired of putting out the...
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How to Market to New Customers for Gift Shops
Marketing to new customers simply means inviting customers to your store. Your goal is to look at...
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RFM is the Key to Customer Value
To truly understand the value of your customers, conduct the RFM analysis. RFM stands for Recency,...
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Checklist: 8 Ideas for Gift Store Loyalty Campaigns
Looking for ideas for gift store loyalty campaigns? Here are eight ways to bring customers back...
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